Paperback Kingdom was founded by a girl who was just done.
Done with working the 9 – 5. Done with having no creative energy. Done with not doing what I loved to do, which is write and sell books!
I’m sure you can relate—there’s nothing more draining than coming home from an 8-hour shift, or a college lecture, and feeling the need to write but just not having the energy or motivation. I’ve been there, and I’m never going back to hospitality, thank you very much.
To make it worse, on top of having to write with my energy levels at an all time low, I also had to show up every day to market my book! I was torn between working 24/7 or actually having a life, and I figured it couldn’t be impossible to create a balanced life from writing books. After all, that’s what publishing houses do for a living, and it’s kind of their full-time job— so why couldn’t it be mine, too?
When this realisation hit me, I decided to be the change in the world. I started my business with the intention to carve a motivating, inspirational community that not only supports your writing dreams, but turns them into a reality and takes them beyond what you ever imagined.
So how exactly do I do this?
At the core of it all, I’m a just writer who wants to help other writers succeed— but I’m also SUPER obsessed with all things entrepreneurial and social media strategy. People like Jenner Kutcher, Kim Kardashian (seriously!), Kimberly Ann Jimenez and Kristen Kieffer are my biggest biz babe inspirations. My obsession with everything they do led to me learning how to create amazing, adaptable strategies for authors to use!
You see, I combine social media marketing + basic business strategies to create a powerful business plan and a badass business mindset. Yes, you heard me right girl, badass— I want you to step it up, because you gotta have gusto, punch, and kickass determination to make it as an author. We’re dreamers in a massive industry where thousands are competing for that #1 bestsellers rank— but stick around, because I’ve got the secret sauce to get you there too. 😉
I totally get what you’re going through…
I was once in your shoes— I spent days scribbling down story ideas only to tear them up the next. I would get stuck on story revisions for months on end. And when I decided to start publishing? Total. Information. Overload. Not to mention that half of the jargon was lost on me (you say analytics, I say what now?)
You see, I was just a small-town girl from regional Australia—grew up by the bush and the Great Barrier Reef—but I had a dream, and that was to be a published author. I knew I would do anything it took to make that dream a shining reality. So I hustled hard, hit the books, and even landed an internship as Pen Name Publishing’s Marketing Assistant Intern. But, as we all know, the path to success is riddled with mistakes—and even I made a couple of doozies. Like, major doozies, which I definitely don’t want you to fall into the trap of making too.
Time for a humble brag—my first ever query to a publishing house, for my book Lanterns in the Sky, was accepted. Unheard of, right? Because I’m sure you and I can agree that getting accepted by a publishing house is one of the hardest parts of the process. Yet here I was, in my last year of high school, graduating with a sure-fire future in the writing world, which is all I’d ever wanted.
I’m really glad things didn’t turn out the way I’d hoped, because I know now that if the company hadn’t gone bankrupt, and if my book had gone to shelves with that publisher, I wouldn’t have ever pursued self-publishing, or attempted to learn the ropes of book marketing (my second passion!)— and Paperback Kingdom would never have existed!
So let’s backtrack a little— my contract fell through, and I was suddenly chained to waitressing in a coffee shop with no secure future in the writing world, and to top it all off, I’d turned down my acceptance into university.
Major bummer, right?
For a while, this threw me off and I had no direction, until I decided to take another finished book of mine for a test drive through self-publishing.
It was a huge learning experience, where I made so many, classic newbie author mistakes, including:
- Not building readership prior to release day.
- Not having a clue how to market my book and realizing, post publication, that I’d need to market it for the rest of my life (say what?).
- Not doing research on the editor I hired (and investing $3,000 into a book that STILL had typos).
It was at this point that I made an important mindset shift—I had to step it up. If I was going to be a successful, self-published author, I’d need to create a book marketing strategy that sold books (even when I wasn’t present) and adapt a better understanding of business—which to be completely honest with you, sounded like the least appealing idea ever at the time. After all, I’m a writer, creative, and dreamer, not some cooperate gal who knows how to manage spreadsheets!
But as it turns out, being business savvy actually isn’t the snooze-fest it sounds like, and there are so many aspects to business which are creative and fun! I wanted to teach first time authors this too—because I knew there would be people going down the same path and having these massive realizations way too late, the same way I did.
This is where my obsession with all things entrepreneurial began, and also my love of social media. By building an online presence and embracing my internet connection, I’ve gone on to:
- Obtain not one, but two creative writing degrees (one specialising in children’s fiction).
- Sign a second contract for Lanterns in the Sky with The Parliament House Publishing (Spring, 2019).
- Work remotely for Pen Name Publishing as their Marketing Assistant Intern.
And as a bonus fun fact, I did all of this before I turned 21.
If I can achieve all of this in the space of 4 years— then I KNOW you can too! So grab a cup of tea, a cozy chair, and head on over to the blog— there’s so much there to help you, and I put all my experiences, heart and soul into the posts there. Finally, don’t forget to dream big— there so much out there waiting for you!